To succeed in the digital ecosystem, global enterprises spend millions every year to delight the consumer through efficient services. With the same motive, a global telecommunications company approached us and wanted a system to improve their in-store customer experience.

Utilizing our stronghold on innovative technologies, we created a beacon proximity platform for our client. The platform made use of beacon devices to improve customer interaction inside and nearby a store. This helped the company to channelize their energies towards offering better customer experience and support.

A beacon device can enable a brand/business to transmit data to nearby mobile devices. The data can be in the form of relevant information, deals and coupons or advertisements prompting a user to visit a store if he/she is in the vicinity.

• Heat Maps Real-time reporting of the most popular stores in terms of customer visits
• Google Maps & Integration Integration module to check the store location on Google Maps
• Live analytics Monthly, weekly and daily reports on number of customer visits at a store

With the help of the advanced beacon proximity platform, our client was able to improve customer satisfaction ratings and in-store experience that helped in fulfilling long-term business objectives.

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